Digital Marketing Associate

Posted 2 months ago

Experience: 0 to 2 years

Job Location: Bangalore

Job Description

  • Assisting the Sales and Marketing departments with campaigns and events
  • Creating engaging and SEO-friendly content for the company’s website, social media pages and for press releases
  • Creating content for on-page and off-page SEO
  • Adding quality backlinks for the company website to ensure better ranking
  • Research industry-related topics (combining online sources, interviews and studies)
  • Write clear marketing copy to promote our products/services
  • Prepare well-structured written content, i.e., blogs, articles, ad copy, etc.
  • Proofread and edit blog posts before publication
  • Submit work to editors for input and approval
  • Conduct simple keyword research and use SEO guidelines to increase web traffic
  • Identify customers’ needs and gaps in our content and recommend new topics
  • Ensure all-around consistency (style, fonts, images and tone)
  • Update website content as needed
  • Coordinating with the Digital Marketing Manager to schedule all marketing activities
  • Ensuring proper portrayal of brand’s image and tone
  • Conducting research on the latest market trends and keywords
  • Managing the company’s all social media accounts
  • Analyzing and tracking online marketing metrics

About Outworks Solutions

Outworks Solutions helps tier-one IT organisations improve their workforce. Our expert recruiters aim to bridge the gap between employers and talents. Furthermore, we create result-driven solutions aimed at enriching customer experience. Our headquarter and state-of-the-art development centre are established in Noida, and we have multiple teams operating from Bengaluru, Pune, Dehradun and Nagpur. Outworks Solutions has been a trusted partner to India’s largest service-based IT companies and Global Captive Centres (GCCs). We will meet your expectations.

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